About this tool

Email marketing software and free email sheets for the owner or the one marketer in a small business who sends the company's own email and works the numbers by hand today: what a campaign returns against the platform's price, what a month of sending costs per send and per contact, how the list grows from sign-ups and shrinks from unsubscribes, what a send frequency costs, the KPIs of a send, the journey from lead to customer, the stack against one platform, SMS against email, what a lead is worth, what a customer costs by channel, the health of the list and the budget. Free, on the page, no ac